Faculty Directory

M.A., P.G.D.HRM, SET

Experience

Teaching: 9 years
Research: 2 years

Significant Publication:

Ms. Aarthi Jayaram, Ms. Arpita Maitra, Ms. Sathyabama Oppili and Ms. Vidya Padmanabhan (2018) Analysis of the Role and Impact of Social Media Engineering on Jallikattu In Tamil Nadu. Research Journal of Humanities and Social Sciences. (ISSN: 0975-6795)

Licenses & Certifications

Brand Management
April 2020

Indian Institute of Management, Bangalore,
Swayam.

B.E (CSE), MBA (HR), TN SET

Experience

Teaching: 4 years
Research: 3 years

Research

Pursuing Ph.D. in Talent Management

Certifications

• Certified Business English Communication Trainer -2020
• Certified Learning Experience Instructional Designer -2021
• Certified Tech Recruiter – 2021

Publication

Indradevi , R.,Aarthy,S (2017). Recruitment Process Outsourcing and staff augmentation- The buzzing intervention in the talent acquisition industry” in the Case Centre Cranfield University, UK. (418-0017-1)

M.Com, UGC-NET

Experience

Teaching :3 years

Research

Significant publication

A study on user acceptance of Learning Management System based on TAM, Studies in Indian Place Names, ISN 2394-3114, Vol – 40, Issue 16-2020, March 2020 (UGC).

Licenses & Certifications

German language – Goethe Zertificat B1

M.Sc., RD., CDE. UGC-NET

Experience

Teaching: 6 months

Research

Significant publications

• Abirami.S.P (2019)., “Sugar and Sweetened Beverage Consumption and its Effect on Attention Deficit Hyperactivity Disorder (ADHD) Children”, published in International Journal of Research and Analytical Review (IJRAR), Volume 6 Issue 2 May 2019, (ISSN – 23495138), (UGC- JOURNAL NO – 43602).
• Abirami.S.P (2020)., “Role of pre and post nutritional intervention in esophageal carcinoma” Published in Journal of Emerging Technologies and Innovative Research, Volume 7, Issue 10, October 2020, (ISSN-2349-5162),( UGC JOURNAL NO – 63975)

Licenses & Certifications

Certified Registered Dietitian
Indian Dietetics Association- Chennai chapter
May 2020

Certified Diabetic Educator
IDF School of diabetics accredited by EACCME (Europe)
November 2020

MBA, M.A. (HR), (UGC -NET)

Experience

Teaching: 11 years

Research

Significant Publications:

• Aditi A Samant, Kushali Punmia and Mehak Mahipal(2018). A study on Consumers’ Perception on the Marketing Strategies Adopted by the Unorganised Retailers in Chennai. Emperor International Journal of Finance and Management Research. (ISSN 2395 – 5929 Page No. 608-616)(UGC Journal No: 45308)
• Archna Prasad & Aditi A Samant (2020). A Study on Green Practices Adopted by Small Retailers in Chennai. International Journal of TEST Engineering and Management. Volume No. 83 (ISSN: 0193 – 4120 Page No. 1812 – 1818) (SCOPUS)

Research Awards:

Best Paper Award

• Archna Prasad & Aditi A Samant. A Study on Green Practices Adopted by Small Retailers in Chennai. Paper presented at the National Summit–The Future Is Here, M.O.P. Vaishnav College during February2020

Licenses & Certifications

• Body Language: Key to Professional Success
  NPTEL – AICTE
  Faculty Development Programme
  July – August 2019
• Agile Crash Course: Agile Project Management; Agile Delivery
  Udemy
  April 2020
• Microsoft Excel 2013 – Be the Excel master!!
  Udemy
  May 2020

M.A English Literature, UGC – NET

Experience

Teaching: 4 months

BE (CS)., MBA., MPhil., MSc (IT)., (SET – Management)

Experience

Teaching: 11 years

Research

Significant Publications

• C, Alamelu (2017). Exploring the Relationship between Knowledge Management and Leadership Behaviour Changing Global Economic Scenario – Strategies for Business Sustainability, (ISBN-13:978-81-8209-423-9) Pg 42 – 45.
• C, Alamelu (2020). Building Smart Cities using Blockchain Technology. Our Heritage Journal, (ISSN: 0474-9030 , Vol-68-Issue-30-February-2020. )(UGC Care )
• C,Alamelu (2020). Transforming the Era of Digital Marketing With Artificial Intelligence. Journal of Information and Computational Science. (ISSN: 1548-7741) Volume 10, Issue 2, February 2020. (UGC CARE),

Research Awards

Best Paper Award

C, Alamelu (2020). A comparative study on the Economic Growth in the Pharma Sector among the major Nations during the time of Covid-19. Paper presented at the International E-Conference on Advances in Information Technology, Business Management and E-Commerce organised by Quaide Milleth College for Women, Chennai on 4th & 5th July 2020.

Certifications

• Agile Crash Course: Agile Project Management; Agile Delivery
  Udemy 2020
• The Fundamentals of Digital Marketing
  2020
  Google
• HR Analytics
  Madras Management Association

M.Sc., M.Phil., (Mathematics)

Experience

Teaching: 8 years

Licenses and Certifications

Descriptive Statistics with R Software
NPTEL, 8 weeks course
Feb – Apr 2020

Online Program on R Language
Auxilium College and Spoken Tutorial, IIT Bombay
May 2020

Online training programme on MATLAB
Department of Computer Applications, Digital career, and Entrepreneurship
Hub MHRD BU RUSA Phase II BEICH Bharathiar University
Coimbatore

B.Com (Accounting & Finance), MBA

Experience

Teaching: 2 Months

M.A., UGC NET

Experience

Teaching Experience: 2 years

Research Publication

Suryakumar, Amritha, and Tipston Rubus. “Dynamics of Purity in Culture: Disruptive Ideas of Gender Morality in Tamil Culture Through Cinema as Portrayed in Thyagaraja Kumararaja’s Super Deluxe.” Studies in Indian Place Names, vol. 40, no. 18, Mar. 2020. (ISSN number: 2394-3114)

Other Publications – Books

Suryakumar, Amritha. “The Absent King of Gandhara .” Lost and Misunderstood, edited by Radhika Menon, The Inkfeathers Publishing, 2021, pp. 35–42. (ISBN – 978-81-949324-1-3)

Suryakumar, Amritha. “A Tryst with Mundanity.” Twinkling Kwaab, edited by Srishti Sareen and Rutika Pandya, Book Squirrel Publications, 2020, pp. 150–154. (ISBN) – 978-93-90334-64-3)

Licenses and Certifications

Journalism and Mass Communication
Bharathiar University – Certification
2014

English Composition by Duke University,
2016. (Coursera certification)

Developmental Psychology
Bharathiar University
2014

MBA, PhD

View Profile

M.Sc., M.Phil.,(SET)

Experience

Teaching: 24 years

Research

Significant Publications

• A. Angayarkanni. (2021). E-Voting System Using Blockchain Technology, Utkal Historical Research Journal, Vol.34(XIII):2021, ISSN:0976-2132,UGC Care Approved.
• A. Angayarkanni. (2020). Predicting the Student’s Preference Between Conventional Learning and E-learning. International Journal of Advanced Science and Technology. Volume XXIX, Issue IV, July 2020, ISSN 2207-6360.(Scopus indexed)
• A. Angayarkanni. (2019). Block chain Enabled Supply Chain Management. International Journal of Recent Technology and Engineering (IJRTE), ISSN:2277-3878,Vol.8,Issue-4.Pg No:4231-4234. (Scopus Indexed).

Licenses & Certifications

Introduction to Data Mining
Udemy, April 2020

R Programming A-Z: R For Data Science with Real Exercises!
Udemy, April 2020

M.A., (NET)

Experience

Teaching: 2 Months

Significant Publications

Mammen, Anju Annie. “”Unveiling”: Women and Protest Movements in the Middle East.” NIAS Quarterly on Contemporary World Affairs, Vol 2 (2020): 80-87. Print.

M.Sc. (CS), MCA

Experience

Teaching: 10 years

Licenses & Certifications

Rajasthan State Certificate in Information Technology
Rajasthan Knowledge Corporation Limited, Kota
May 2017

Advanced Data Structures & Algorithm
Udemy, May 2020

M.A., M.Phil.

Experience

Teaching: 7 years

Significant Publications

• Anupama. R. (2020). Thinking inside the Box: Future of Sequential Interplay of Art and Words. International Journal of Advanced Science and Technology, 29(12s), 614 – 616. (ISSN: 2005-4238) (SCOPUS)
• R, Anupama, Autobiographical Elements in Maus and a Contract with God and Other Tenement Stories (August 8, 2016). The IUP Journal of English Studies, Vol. XI, No. 1, March 2016, pp. 39-43. (ISSN: 09733728) (ELSEVIER)
• Anupama R. (2016). Persepolis: An Alternate Perspective to Iranian Fundamentalism. Transnational Approach to Literary Studies. ISBN 978-81-930868-1-0

M.B.A., Ph.D.

Experience
Teaching: 5 years
Research   7 years

Research
Significant Publications

• Anuradha Venkatraman and Dr.G.Sivanesan (October, 2019). Impact of Consumer Level Perceptual Factors on Store brand Attitude and Purchase Intention. JAC: A Journal of Composition Theory. Vol 12(10), 710:726. (UGC CARE LIST “A Category”. ISSN 0731-6755)
• Anuradha Venkatraman and Dr.G.Sivanesan. (February, 2019). An analysis of age group effect on consumer level perception factors which influence store brand attitude. International Journal of Research and Analytical Reviews. Vol 6(1), 1:14. (UGC CARE LIST APPROVED)
• Anuradha Venkatraman, Dr.S.Sundar, Dr.VenkatesaKumar. (2017).Impact of extrinsic cues on consumer preference for store brands Vis a Vis national brands: An experimental approach. Indian Journal of Commerce and Management Studies, Volume VIII, 52-61.
• Anuradha Venkatraman and Dr.S.Sundar (2018). Influence of consumer level perception factors on store brand attitude and purchase intention, Sumedha Journal of Management, Volume 7, 15-25.

CONFERENCE AWARDS
Awarded the Best Paper citation at the 7th International Conference on Excellence in Research and Education (CERE) conducted by IIM (Indore), May 2016.

Licences and Certifications
Cambridge ESOL Certified – Business Communication Skills trainer – 2002.

M.A., Ph.D. UGC-NET

Experience

Teaching: 22 years
Research: 20 years

Research

Doctoral Research

The perception and attitude of urban Young adults to television Commercials and the commercials Influence -A study.
Shodhganga Link: http://hdl.handle.net/10603/26495

Significant Publications

Dr.S.Anurekha,(2017) A Study on the Listenership pattern of Radio Medium among female youth population with special reference to Chennai region. PalArch’s Journal of Archaeology of Egypt/Egyptology, 17(6) ISSN: 1567-214x.SCOPUS

Dr.S.Anurekha, (2017) Women Empowerment and Media Literacy-A Study in Kancheepuram District”, published in International Journal of Research Culture Society,Vol 1,Isuue 10,Dec 2017. ISSN:2456-6683.(UGC Approved)
Dr.S.Anurekha, 2019 Ä Study on the Role of Modern Education Apps on Students”, Journal of Advanced Research in English and Education. ISSN 2456-4370, 2019. .(UGC Approved)

Best Paper Award

Paper titled “A Study on the impact of Digital Media on the teenagers in Tamilnadu during Covid Pandemic “Won the Best paper award at the Innovation and Deep Learning summit2021 organised by the M.O.P. Vaishnav College for Women.

Licences and Certificates

The complete Digital Marketing Course
April 2020 (Udemy)

Media studies –Entertainment and Broadcast Media
May 2020 (Alison)

Exploring movie construction and production
May 2020 (Udemy)

M.C.A, M.Phil, Ph.D., (UGC-SET)

Experience

Teaching: 15 years
Research: 9 years

Research

Doctoral Research: An Innovative Approach To Evaluate The Website Quality Framework For Online Business-To Consumer Web portals
Shodhganga Link :- http://hdl.handle.net/10603/229401
Google Scholar link: https://scholar.google.com/citations?user=w_PxlmQAAAAJ&hl=en&authuser=3

Significant Publications

• Dr.R.Anusha (2019):”Dengue fever prediction using Data mining”, International Journal of Recent Technology and Engineering (IJRTE) ISSN: 2277-3878, Volume-8 Issue-4, November 2019(Scopus Indexed) PP 8685-8688
• Dr.R.Anusha (2021):”E-Voting system Using Block chain Technology” UTKAL, Historical research Journal, ISSN: 0976-2132(UGC care Approved journal), Vol: 34(XIII):2021
• Dr. R. Anusha, (2021): “Assessing Web 2.0 Tools Adoption by Students in Higher Education-A Structural Equation Modeling Approach”, Annals of the Romanian Society for Cell Biology,769–777, ISSN:1583-6258,Vol.25, Issue 5,2021, http://annalsofrscb.ro/index.php/journal/article/view/4414 (Scopus Indexed )

Research Awards:

Best Paper Award:

Dr.R.Anusha (2021):”IoT Enabled Smart Garbage” –Paper presented in Innovation and Deep Learning Summit-2 days International Virtual Summit on Data Science in Business on 9 th and 10 th April 2021 Organized by Department of Commerce,M.O.P. Vaishnav College for Women(Autonomous),Chennai

Licenses & Certifications

Udemy-Python for Data Science with Real Exercises
March 2020

Udemy-Tableau 10-Hands on Tableau 10 training for Data Science
April 2020

M.Sc.(IT), M.C.A., M.Phil, PGDCA, UGC-NET, TN-SET

Experience

Teaching: 8 years
Research: 6 years

Research

Significant Publications

1. Presented a paper on “Dual-Level Security with Spiral Mapping [DLSSM] Scheme for Secure Covert Transmission of Speech Signals in Various Indian Languages” at the 5th International Conference on Information, Communication and Computing Technology(ICICCT 2020) in collaboration with Springer CCIS and Computer Society of India, held on 9th May conducted by JIMS. Paper is Selected for CCIS Vol.1170 publication.(SCOPUS Indexed)
   Presented a paper on “Voice Signal Encryption Scheme Using Transformation and Embedding Techniques for Enhanced Security”, in the “2nd International Conference on Imaging, Signal Processing and Communication”(ICISPC’18), ISBN: 978-1-5386-6981-5/18, held in Kuala Lumpur, Malaysia on 19th, 20th and 21st July 2018. (SCOPUS Indexed)
2. Published a paper entitled “A Comparative Analysis Of Image Compression Techniques: K Means Clustering And Singular Value Decomposition” in ICTACT Journal on Soft Computing ( Volume: 10 , Issue: 4 ). (UGC CARE List Journal)
3. Published a paper entitled “Performance Analysis of Windowing Techniques in Automatic Speech Signal Segmentation“ in Indian Journal of Science and Technology (IJST), Vol 8(29), DOI: 10.17485/ijst/2015/v8i29/83616, November 2015 ISSN (Print) : 0974-6846 ,ISSN (Online) : 0974-5645.(Scopus Indexed)
4. Published a paper entitled ‘Audio Steganography in Cepstrum Domain for Secret Data Transmission “ has been published in the Journal of Education – Rabindra Bharati University, Vol. : XXIII, No.:6(II), 2020– 2021,pp 180-185. ISSN:0972-7175 (UGC CARE Listed)

Best Paper Award

• Received the “BEST PAPER AWARD” for the paper entitled “Performance Analysis of Windowing Techniques in Automatic Speech Signal Segmentation“ in the National Conference on Recent Trends in Intelligent Systems (RTIS2015), held in University of Madras on 12th & 13th March 2015.

International Presence

• Session Chair for the “2nd International Conference on Imaging, Signal Processing and Communication”, organized in collaboration with IEEE ,held in Kuala Lumpur, Malaysia on 19th, 20th and 21st July 2018.

M.Com, (UGC- NET), CA (Inter)

Experience

Teaching Experience: 2 yrs

Licenses & Certifications

Corporate Finance
NYU Stern School of Business
September 2020

Securities Valuation
NYU Stern School of Business
December 2020