Research Departments
Research Department of Commerce
The Research Department of Commerce established in the year 2004, currently has 6 Research Guides and 13 Doctoral Students pursuing research in the areas of Marketing, Finance, Human Resources and Entrepreneurship. The Department has produced 17 Ph.D’s in the past.
Recognized Guides
Dr. Lalitha Balakrishnan
M.Com, M.Phil, M.B.A., Ph.D.
Research Experience: 29 years
Research Specialization: Management, Leadership, Marketing, Organizational Behaviour
Dr. Lalitha Balakrishnan
Commerce Guide
Department of Commerce
Read More
Dr. Uthira D
M.Com, M.Phil, M.B.A, Ph.D (NET and SLET)
Research Experience: 19 years
Research Specialization: Empirical Finance, Corporate Restructuring, New Age Marketing, Informal Economy
Dr. Uthira D
Associate Professor
Research Guide, Department of Commerce
Faculty Unique Id - MOPA002
Read More
Dr. Srividya Prathiba C S
M. Com, M.Phil., MBA, Ph.D. (UGC – NET)
Research Experience: 12 years
Research Specialization: Human Resources, Organizational Behaviour, Talent Management & Employee Engagement.
Dr. Srividya Prathiba C S
Associate Professor
Head - B.Com (A & F) Shift I
Head (Research), Department of Commerce
Faculty Unique Id - MOPA050
Read More
Dr. Nisha U
M.Com., MBA., Ph.D., (UGC – NET)
Research Experience: 13 years
Research Specialization: Evolving Market Trends, Consumer Engagement, Digital Emergence and Social Entrepreneurship
Dr. Nisha U
Associate Professor & Head - B.Com Marketing Management
Research Guide, Department of Commerce
Faculty Unique ID - MOPA056
Read More
Dr. Nirupama E
M.Com, M.Phil, MBA, Ph.D, ( UGC – NET) (TN-SET)
Research Experience: 13 years
Research Specialization: Finance, Human Resource Management, Entrepreneurship and Marketing
Dr. Nirupama E
Associate Professor
Department of Commerce
Faculty Unique ID - MOPA119
Read More
Dr. Rabika Begum R.A.
M.Com., M.Phil ., ACS., MBA., Ph.D., (UGC – NET)
Experience
Teaching – 26 Years
Research – 16 Years
Research
Doctoral Research
A study on growth of mutual fund industry in India – with special reference to Chennai
Shodhganga Link – https://shodhganga.inflibnet.ac.in/handle/10603/87911
Dr. Rabika Begum R.A.
Associate Professor & Head, M.Com
Research Guide at Department of Commerce
Faculty Unique ID - MOPA013
Read More
List of Research Scholars who have Completed Ph.D.
Scholars who were awarded Ph.Ds under the Dept. of Commerce
List of Research Scholars pursuing PhD
Research Department of Business Administration
Recognized Guides
Dr. Latha D S
M.B.A., M.Phil., Ph.D.,
Experience
Teaching : 26 years
Research : 17 years
Research Specialization: Labour Legislations, Industrial Relations, Organizational Behaviour
Human Resource Management, Talent Management, Employee Counseling
Research
Doctoral Research
The Role of Perceived Occupational Stress, Personality traits and Emotional Intelligence on Organizational Effectiveness
Significant Publications
- Latha D.S. (2019) Employee Attrition and Strategies of Retention Employees with Reference to IT Industry International Journal of Management Technology and Engineering ISSN: 2249-7455 (UGC LISTED)
- Latha D.S, Dr. Kamarunisha.A (2020) A study on Employees Perception on Gender and Leadership style Parishodh Journal ISSN: 2347-6648 (UGC CARE)
- Latha D.S. (2020) The Role of Employee’s Happiness and Self-Efficacy on Productivity. Shodh Sanchar Bulletin, Vol.10, Issue 40 ISSN: 2229-3620 (UGC CARE)
Licenses and Certification
Certified ISO auditor
IBM SPSS Essentials: Statistics Made Easy
Dr. Latha D S
Research Guide
Research Department of Business Administration
Faculty Unique ID - MOPA145
Read More
Dr. Vijayalakshmi M
M.B.A., Ph.D., (UGC NET)
Research Experience: 13 years
Research Specialization: Marketing, Human resource & Entrepreneurship Development and Brand Management.
Experience:
Teaching: 20 Years
Research: 13 years
Doctoral Research
“Cross Cultural Management practices”- A Study with Special reference to IT&ITES Companies in Chennai, from the University of Madras (2017-2018)
http://hdl.handle.net/10603/225603
Significant Publications
Book Co-Authored & Published
- Vijayalakshmi. M has Co-Authored & Published book on Industrial & Labour laws publisher I.K.International Publishing House Pvt. Ltd. New Delhi ISBN NO 978-93-85909-85-6 (2017)
Article publications
- Vijayalakshmi.M (2021) An Empirical Study On “Employer Branding – A Strategic Approach to Attract And Retain Competent Employee” With Special Reference To Employee Of Private Academic Institutions. Wesleyan Journal of Research- An International Research Journal. Volume No. 14 No.1(IV): 2021 ISSN: 0975-1386. UGC Care Approved, peer reviewed and referred journal
- Vijayalakshmi.M (2020) “An empirical study on green entrepreneurial ventures in India” Parishodh Journal Volume IX, ISSN: 2347-6648 UGC Care List Group-I, Issue II Feberuary 2020 Sp-1 http://www.parishodhpu.com/Volume-IX-Issue-II-February-2020-SP-1/
- Vijayalakshmi.M (2019) A Comparative study on factors affecting organizational citizenship behavior of different sectors with special reference to Chennai, SSRN: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3323846
- Vijayalakshmi.M (2017) “Perception of Indians working in IT & ITES companies about other country nationals during international assignment”. SIES Journal of management Volume-13, ISSN: 0974-2956 , Issue 1 June 2017
Certification
- Global Business: Cultural & Behavioral Norms
Illumeo Learning, Arlyne Diamond (Illumeo) April 2020
- IBM SPSS AMOS Foundation Course: SEM scratch to Advanced
Scholarsight Learning April 2020
Dr. Vijayalakshmi M
Research Guide
Department of Business Administration
Faculty Unique ID - MOPA028
Read More
List of Scholars pursuing Ph.D in Business Administration
Research Department of Communication & Media Studies
Recognized Guides
Dr. Anurekha Thiyagarajan S
M.A., Ph.D., UGC NET
Research Experience: 22 Years
Research Specialization: Media Studies
Dr. Anurekha Thiyagarajan S
Dean, Research and Consultancy
Associate Professor & Head - M.A Communication
Research Guide, Department of Communication and Media Studies
Faculty Unique ID - MOPA020
Read More
Dr. Sandhya Rajasekhar
M.A. Journalism, UGC NET, Ph.D,
Research Experience: 19 years
Research Specialization: Health Communication, New Media, Methodological Research, Digital/Media Literacy, Film.
Dr. Sandhya Rajasekhar
Research Guide
Department of Communication and Media Studies
Read More