Undergraduate Department of Journalism
(B.A. Journalism)

Program Overview

The Undergraduate Department of Journalism established in the year 2003 aims to develop socially responsible, ethically bound and dutifully committed journalists who can disseminate information with complete fairness, objectivity and accuracy. The program equips students with a strong functional knowledge of the underlying principles and recent emerging trends in Journalism. It offers practical exposure in print, broadcast and new media to enable students to produce reliable media content firmly laid down on the principles of social responsibility and media ethics.

The program is offered in Shift I

Program Specific Outcomes

Course Outcomes

Faculty Team

Dr. Sandhya Rajasekhar

Position: Associate Professor & Head
Undergraduate Department of Journalism
Email: sandhyarajasekhar.cms@mopvaishnav.ac.in

M.A. Journalism, UGC NET, Ph.D,

Experience

Teaching: 20 years
Research: 17 years

Research

Doctoral Research

Effectiveness of the email questionnaire as a survey tool in mass communication research- A comparative study with the telephone interview and traditional mail survey as mediated communication tools
Shodhganga Link- http://shodhganga.inflibnet.ac.in:8080/jspui/handle/10603/15932

Significant Publications

  • Rajasekhar Sandhya, Jaishree S. and Makesh Deepa. (2021). Assessing Media Literacy Levels among Audience in Seeking and Processing Health Information during the COVID-19 Pandemic. Media Watch Volume XII | Number I | ISSN 0976-0911 SCOPUS.
  • Malarvizhi and Rajasekhar Sandhya. (2020). Cinematic Representation of Native Culture and Identity in Tamil Films: An Analysis of Selected Movies of Director Seenu Ramasamy. Global Media Journal-Indian Edition; Volume 12, Issue 2; December 2020.ISSN:2249-5835 UGC-CARE.
  • Rajasekhar Sandhya and Jaishree S. (2020). An Exploratory Study on Internet Use and its Application by Underprivileged School Girls. Indian Journal of Educational Technology Volume 2/ Issue:1/January 2020. ISSN 2581-8325

Research Award

Dr. Sandhya Rajasekhar and Dr. S Jaishree were awarded research project titled, Digital literacy and underprivileged girls: a study of access, competency, application and outcomes, by UGC –UPE University with Potential for Excellence Project Focus Area – 2, University of Mysore (June-November 2017).

Licenses & Certifications

Writing for Young Readers: Opening the Treasure Chest
Commonwealth Education Trust,
UK (through COURSERA)
2020

Dr. Sandhya Rajasekhar

Associate Professor & Head
Undergraduate Department of Journalism

Read More

Ms. Sathyabama Oppili

Position: Assistant Professor
Undergraduate Department of Journalism
Email: sathyabamaoppili.cms@mopvaishnav.ac.in

M.A., M.A., M.Phil

Experience

Teaching: 15 years

Significant Publications

  • Ms. Sathyabama Oppili , Ms. Aarthi Jayaram, Ms. Arpita Maitra, and Ms. Vidya Padmanabhan (2018) Analysis of the Role and Impact of Social Media Engineering on Jallikattu In Tamil Nadu. Research Journal of Humanities and Social Sciences. (ISSN: 0975-6795)
  • Ms. Arpita Maitra, Ms. Sathyabama Oppili, and Ms. Vidya Padmanabhan (2016) Stereotypes in Marriage Advertisements in Globalized India – A Study. Proceedings of the International Conference on Gender Dynamics: Evolving Synergies. Women’s Christian College, Chennai (ISBN: 978-93-85374-41-8)
  • Ms. Sathyabama Oppili and Ms. Vidya Padmanabhan (2018) A Gender-Based Study of the Distribution of Bylines in Publications. Proceedings of the National Seminar on Gender and the Media: Challenges and Opportunities, Anna University, Chennai. (ISBN: 978-93-8676-159-0)

Ms. Sathyabama Oppili

Assistant Professor
Undergraduate Department of Journalism

Read More

Ms. Vidya Padmanaban

Position: Assistant Professor
Undergraduate Department of Journalism
Email: vidyapadmanabhan.cms@mopvaishnav.ac.in

M.B.A., M.A., M.A.

Experience

Teaching: 9 years

Significant Publications

  • Ms. Aarthi Jayaram, Ms. Arpita Maitra, Ms. Sathyabama Oppili and Ms. Vidya Padmanabhan (2018) Analysis of the Role and Impact of Social Media Engineering on Jallikattu In Tamil Nadu. Research Journal of Humanities and Social Sciences. (ISSN: 0975-6795)
  • Ms. Arpita Maitra, Ms. Sathyabama Oppili, and Ms. Vidya Padmanabhan (2016) Stereotypes in Marriage Advertisements in Globalized India – A Study. Proceedings of the International Conference on Gender Dynamics: Evolving Synergies. Women’s Christian College, Chennai (ISBN: 978-93-85374-41-8)
  • Ms. Sathyabama Oppili and Ms. Vidya Padmanabhan (2018) A Gender-Based Study of the Distribution of Bylines in Publications. Proceedings of the National Seminar on Gender and the Media: Challenges and Opportunities, Anna University, Chennai. (ISBN: 978-93-8676-159-0)

Ms. Vidya Padmanaban

Assistant Professor
Undergraduate Department of Journalism

Read More

Ms. Harinee R

Position: Assistant Professor
Undergraduate Department of Journalism
Email: harineeravimaran.cms@mopvaishnav.ac.in

M.S Communication, UGC – NET

Experience

Teaching: 3 years

Licenses & Certifications

Communication Strategies for a Virtual Age
University of Toronto, Canada
April 2020

Communicating During Global Emergencies
Emory University, Atlanta
April 2020

Creative Thinking: Techniques and Tools for Success
Imperial College, London
April 2020

Ms. Harinee R

Assistant Professor
Undergraduate Department of Journalism

Read More