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B.Com Marketing Management

Program Overview

Established in 2005, the B.Com Marketing Management programme at M.O.P. Vaishnav College for Women offers a comprehensive and industry-relevant curriculum designed to equip students with cutting-edge marketing strategies and essential business skills in the era of digital transformation.This dynamic programme provides a holistic understanding of emerging marketing trends, blending theoretical insights with hands-on experience. Students gain practical expertise in consumer data analysis, marketing campaign development, and digital/social media content creation, enabling them to make strategic and data-driven marketing decisions. Through an experiential and student-centric teaching approach, the program fosters critical thinking, technical proficiency, and innovation, preparing graduates to thrive in diverse marketing roles. With a strong emphasis on real-world applications and industry integration, this programme shapes future-ready professionals who can navigate the evolving marketing landscape with confidence.

This Programme is offered in Shift II

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