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Research Cell

The college has steady stream of Doctorate pursuers who undertake the extensive study under the able guidance of Dr. K. Nirmala Prasad & Dr. Lalitha Balakrishnan. The Commerce wing has seen increasing aspirants every year.

Key highlights:
  • Established in the year 2003.
  • Ten Candidates have completed the Ph.D Programme under the guidance of Dr.K.Nirmala Prasad -Principlal of the College.
  • Eight Candidates are pursuing their Ph.D Programme under the guidance of Dr .K. Nirmala Prasad and Dr. Lalitha Balakrishnan

The following candidates have completed Ph.D programme under the guidance of Dr.K.Nirmala Prasad

The candidates currently pursuing doctoral degree under the guidance of Dr. Lalitha Balakrishnan

S.No

Name of the Candidate

Topic of the Research

1.

Ms.U. Nisha

A study on the emergence of Shopping mall culture in Chennai & its impact on Consumer Decision making styles

2.

Ms. Srividhya Prathiba

A study on Leadership Competencies of Bank Managers with Special reference to Public Sector, Private Sector and Multinational Banks

3.

Ms.Srividhya Mouli

A study on Performance Appraisal Management System in IT organizations and analyzing its correlation with the employee competency

4.

Ms. Pavithra M Davey

A study on perception of brands among different categories of people

5.

Ms. M. Vijayalakshmi

Cross cultural challenges faced by Global corporations due to Workforce Diversity

6.

Ms. M. Jabeen

Talent Management

7.

Ms.Uma Vidyasagar

A Comparative Study on the paradigm shift in the investment pattern of individual investors in Chennai & Delhi (NCR) – with special reference to middle class investors